About this episode

Shane Bedwell interviews Montie Soules about his experiences and career in the beef industry during the Hereford Masters in Madison.

1881 travels to Madison, Wis., for the 2026 VitaFerm® Junior National Hereford Expo. In this three-part series, Shane Bedwell sits down with the judges of the Masters in Madison to discuss their careers, experiences and perspectives from one of the most prestigious events of the summer. The first guest is Montie Soules, CEO of the American Shorthorn Association (ASA), who judged the steers and bred-and-owned bulls. Shane and Montie recap the show, reflect on Montie's career in the beef industry and Hereford breed. Before joining ASA, Montie spent 34 years as general manager of Star Lake Cattle Ranch/ACE Polled Herefords, where the program exhibited 49 national and reserve national champions and 13 consecutive champion carloads of bulls at the National Western Stock Show. He has judged cattle across the United States and internationally and spent 18 years consulting in Argentina. Raised on his family's farm in Michigan, Montie graduated from Michigan State University.

People in this episode

Host: Shane Bedwell

Guest: Montie Soules

Topics covered

• Hereford breed
• cattle judging
• beef industry
• agriculture
• livestock shows

Keywords

• Hereford
• cattle
• judging
• Montie Soules
• beef industry
• livestock
• agriculture
• Junior National Hereford Expo

Mentioned in this episode

Organizations: American Shorthorn Association, Star Lake Cattle Ranch/ACE Polled Herefords, Michigan State University

Places: Madison, Wis., Michigan

More episodes of 1881

• Part 2 | The Hereford Masters in Madison · July 20, 2026 · 26 min

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