Danish inspiration – Joe + The Juice and Hagen live at The European Coffee Symposium

About this episode

This episode features live recordings from the European Coffee Symposium with insights from Joe & The Juice and Hagen on growth and customer experience.

Today, we’re bringing you two live recordings from last year’s European Coffee Symposium , featuring conversations with Joe & The Juice and Hagen . While both are Danish-inspired concepts, each offers a distinct perspective on growth and the customer experience. Thomas Nørøxe, CEO of Joe & The Juice, shares how the business has built a high-performance culture rooted in energy, ambition and personal development. He also explains how innovation across the brand is guided by four core pillars: health, experience, convenience and sustainability. Tim Schroeder, CEO and Founder of boutique specialty coffee chain Hagen, shares his philosophy of building an analogue brand in a digital world and why he prioritises human connection and in-store experiences over a reliance on digital technology. Credits music: "Heather" by Ayngi in association with The Coffee Music Project and SEB Collective . Tune into the 5THWAVE Playlist on Spotify for more music from the show Sign up for our newsletter to receive the latest coffee news at worldcoffeeportal.com Subscribe to 5THWAVE on Instagram @5thWaveCoffee and tell us what topics you'd like to hear

People in this episode

Guests: Thomas Nørøxe, Tim Schroeder

Topics covered

• Danish coffee culture
• customer experience
• business growth
• innovation
• human connection
• sustainability

Keywords

• coffee
• hospitality
• business culture
• innovation
• customer experience
• Danish brands
• sustainability

Mentioned in this episode

Organizations: Joe & The Juice, Hagen, World Coffee Portal, The Coffee Music Project, SEB Collective

Books & works: Heather

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