The 2–4–6–8 Formula. How to Make Faster Sales in Tough Markets

The 2–4–6–8 Formula. How to Make Faster Sales in Tough Markets

March 18, 2026 · 6 min

About this episode

Tom Panos discusses how tough markets can present unique opportunities for real estate agents to thrive.

Send us Fan Mail Yes, rates have gone up. But here's the important part most agents are missing... This is not bad news. This is your moment. Historically, some of the best years in real estate happen in tough markets. Because in a harder market, there's more stock, more motivated vendors, and less competition. When I had my own office, the biggest growth period was from 1990 to 1994. This was widely considered one of the toughest markets Australia has seen. Rates were...

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