About this episode

The episode discusses various luxury watch brands, the complexities of the buying experience, and recent trends in the watch industry.

aBlogtoWatch Weekly is back on the main aBlogtoWatch YouTube channel with new releases every Friday! - https://www.youtube.com/@ablogtowatch This week on aBlogtoWatch Weekly, Rick, Ariel, and David tackle everything from Star Wars themed G-Shocks and the overwhelming number of Doxa dive watches to the return of Vacheron Constantin’s Twin Beat Perpetual Calendar. Along the way, they debate whether luxury watch brands make buying watches unnecessarily difficult, question the growing trend of “price on request,” and wonder how many Doxas one collector actually needs. The conversation also takes a deeper turn as Ariel discusses his recent article examining the relationship between the Swiss watch industry and its most important market: the United States. From Rolex waitlists and retail roadblocks to cultural differences in how luxury is sold and consumed, the team explores why some brands seem determined to make the buying experience more complicated than it needs to be. Plus, the Brand Wheel of Death returns with Nomos, Ferdinand Berthoud, and Voutilainen facing judgment. To check out the ABTW Shop, where you can see our products inspired by our love of Horology: - Shop ABTW…

People in this episode

Hosts: Rick, Ariel, David

Topics covered

• luxury watches
• watch buying experience
• Doxa dive watches
• Rolex waitlists
• Vacheron Constantin
• price on request
• Swiss watch industry

Keywords

• Rolex
• Doxa
• Vacheron Constantin
• luxury watches
• watch buying
• Swiss watch industry
• Star Wars G-Shocks

Mentioned in this episode

Organizations: Rolex, Doxa, Vacheron Constantin, Nomos, Ferdinand Berthoud, Voutilainen

Books & works: Twin Beat Perpetual Calendar

Places: United States

More episodes of A Blog To Watch Weekly

• 230 - Tourbillon Truths, Seiko Surprises, and N3W5 "News" · July 17, 2026 · 1h 3m
• 229 - Rolex Reality Check, Coin Watches, and It's a Hublot Summer · July 10, 2026 · 1h 10m
• 228 - Twin Beat Returns, Freak X Sticker Shock, and G-Shock Gets Fancy · July 3, 2026 · 1h 14m
• 227 - What Makes A Watch Brand Independent, Tudor Bumblebee, And Panerai Plays It Safe · June 26, 2026 · 58 min

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