About this episode

This episode discusses the significance of print in advertising, featuring an interview with Beverly Haak about Signature Aspen's role in the 2026 American Advertising Awards.

The printing industry doesn't get the attention it deserves. With fanfare around all of the other essential elements of advertising, print deserves some headline time. And that's what we're going to do, today. Signature Aspen was the foundation of the printed material at the 2026 American Advertising Awards and "no surprise" they knocked it out of the park for AAF-Houston. Beverly Haak sat down with us to tell their story.

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