On the Media - "Making China Great Again" One Web-Novel At A Time

On the Media - "Making China Great Again" One Web-Novel At A Time

June 10, 2026 · 21 min

About this episode

The episode explores the rise of internet literature in China, focusing on the alt-history genre and its implications for national identity and global perception.

China is home to over one billion internet users, and about half are consumers of internet literature. While the industry started as a group of hobby writers, it's now a multimillion dollar industry that has spawned adaptations to TV shows, films, and games. One of the most successful genres has become a phenomenon in and of itself. It's called "alt-history" fiction, which typically follows a contemporary man traveling back in time to save ancient China from a crisis. Brooke sits down with Rongbin Han , a Chinese cyberpolitics expert at the University of Georgia, about why this particular genre of web novel has grabbed so many readers' attention, what it can teach us about how Chinese people are imagining China's rise on a global stage, and how it's an illustration of a state and its people co-producing, or negotiating, a shared vision of an ideal, powerful China. On the Media is supported by listeners like you. Support OTM by donating today ( https://pledge.wnyc.org/support/otm ). Follow our show on Instagram , Bluesky , TikTok and Facebook @onthemedia, and share your thoughts with us by emailing onthemedia@wnyc.org. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com…

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