One Iconic Beer: Bass Ale

One Iconic Beer: Bass Ale

June 15, 2026 · 54 min · Episode 4

About this episode

This episode explores the history and significance of Bass Pale Ale in the brewing industry.

On this episode, you'll hear the remarkable story of Bass Pale Ale. This story begins at the dawn of the industrial age, and charts Bass’s rise as one of the first global brewing brands. Over the course of two centuries, its pale ales evolved to meet the times, and today we know Bass as one of Britain’s classic cask ales—a beer enjoying a current renaissance among the country’s pubs. In many ways, in telling the story of Bass, we’re recounting the history of brewing in Britain over the past two centuries: its technological and industrial rise, the collapse that befell the giants over the past generation, and, perhaps, an encouraging revival. You'll hear from Harry White, who started at Bass in the research and development department in 1977. He would become Director of Quality Assurance in 1989, and stayed with the company until 2007. Today he is the chairman of the National Brewery Heritage Trust in Burton Upon Trent. You'll also hear from Pete Brown, one of the most celebrated beer writers in the world and the author of over a dozen books, including his most recent, Tasting Notes – The Art and Science of Pairing Beer and Music . It’s an amazing brewery and an amazing story, all…

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