Super Bowl Commercials 2026: Coffee Break Episode 19

Super Bowl Commercials 2026: Coffee Break Episode 19

February 11, 2026 · 19 min

About this episode

The episode discusses the highlights and lowlights of Super Bowl commercials, with a focus on brand performance and the role of AI.

As marketers, the Super Bowl is one of our favorite events. The commercials are the real spectacle, and it can be more fun to watch which brands score big than to follow the actual game. In this episode, we break down our favorite spots, call out the misses and take a hard look at how well (or badly) AI showed up. Readddddy, break! Ready to make some magic? Let’s do this! Have your people call our people and we’ll do lunch. Or, give us a jingle, shoot us an email, fill out your deets, pop off a letter ... whatever your method, we’ll be pleased as punch to hear from you! Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠newbostoncreative.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Email: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠info@newbostoncreative.com

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