A new employer approach that is a modern benefit option called Personal Blue

A new employer approach that is a modern benefit option called Personal Blue

May 21, 2026 · 38 min · Season 22 · Episode 13

About this episode

Cary Hall discusses a new benefit option called Personal Blue with Heather Rollins from Blue Cross Blue Shield of Nebraska.

I'm joined by Heather Rollins of Blue Cross Blue Shield of Nebraska to bring you something new for employers, employees, and brokers. It's called Personal Blue. Learn the facts about ICHRA, right here, today! Call 888-391-8532 or go to https://www.nebraskablue.com to learn more! This is Season 22 Episode 13 of America's Healthcare Advocate. I'm Cary Hall.

People in this episode

Host: Cary Hall

Guest: Heather Rollins

Topics covered

Keywords

Mentioned in this episode

Organizations: Blue Cross Blue Shield of Nebraska, ICHRA

Products: Personal Blue

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