From Tobacco Rows To Watermelon Loads
About this episode
The episode explores how a family farm adapts to challenges through diversification and strategic planning.
Ever wonder how a family farm survives wild price swings, weather curveballs, and shifting markets? We sit down with Kentucky producer Keith Harris to unpack the real mechanics of resilience: diversifying for stability, securing buyers before planting, and building a legacy that gives each child a lane to thrive. Keith’s story starts with dark fire tobacco, which funded decades of growth, then pivots into a multi-enterprise operation spanning 3,500 acres of row crops, retail strawberries, 270...
People in this episode
Guest: Keith Harris
Topics covered
- family farm
- resilience
- diversification
- agriculture
- market stability
- legacy building
Keywords
- family farm
- resilience
- diversification
- Kentucky
- agriculture
- market shifts
- tobacco
- watermelon
- legacy
Mentioned in this episode
Products: dark fire tobacco, watermelon
Places: Kentucky, 3,500 acres
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