Scaling a Purpose-Driven Coffee Brand from Garage Roasting to National Retail with Jillian Salinas

Scaling a Purpose-Driven Coffee Brand from Garage Roasting to National Retail with Jillian Salinas

July 14, 2026 · 49 min · Season 5 · Episode 22

About this episode

Jillian Salinas shares her journey of transforming a backyard coffee roasting hobby into a national retail brand focused on community and sustainability.

Send us Fan Mail Jillian Salinas, founder of Beach City Coffee, joins Badass Women in Business to share how a backyard roasting hobby became a national retail brand rooted in community, sustainability, and resilience. Her story offers a grounded look at what it takes to rebuild after disruption, enter major retail without a clear roadmap, and grow without abandoning the values that made people care in the first place. Show Notes The Strategic Focus: This conversation explores the long game of...

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Hosts: Aggie, Cristy

Guest: Jillian Salinas

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Organizations: Beach City Coffee

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