About this episode

The episode features David Newman discussing the evolving pork industry and its future opportunities.

Welcome back to Barn Talk! In today’s episode, hosts Tork and Sawyer sit down for another candid, insightful conversation, this time with David Newman, a true leader in the U.S. pork industry and the current CEO of the National Pork Board. From his roots as a fourth-generation pig farmer to guiding national marketing strategies on behalf of 60,000 pork producers, David Newman brings a unique perspective straddling both boots-on-the-ground agriculture and big-picture industry leadership. Together, they dig into the major shifts that pork producers have seen in the last year, from resilient domestic demand and record-setting exports, to the evolving challenges around labor, health, and new opportunities in international markets. Listen in as David Newman shares his personal backstory—growing up on a diversified family farm, weathering years of ups and downs, and the grit it takes to innovate and adapt in modern agriculture. Plus, the trio explores the future of pork: innovations in product cuts, shifting consumer tastes, and how pork’s affordability and versatility are creating the biggest opportunities in decades for producers at every scale. If you've ever wondered what it takes…

People in this episode

Hosts: Tork Whisler, Sawyer Whisler

Guest: David Newman

Topics covered

• pork industry
• agriculture
• leadership
• market trends
• consumer behavior

Keywords

• pork producers
• agriculture innovation
• consumer tastes
• market challenges
• export trends

Mentioned in this episode

Organizations: National Pork Board

Places: U.S.

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