About this episode

Anne Leatherland and Karen Cureton discuss the importance of authenticity and finding your voice on social media.

In this episode of Be Truly Heard, host Anne Leatherland is joined by Karen Cureton, founder of Cureton Consulting and a social media trainer with over 16 years of business experience, for a conversation about what it really means to show up as yourself online. Karen brings a refreshingly straight-talking perspective - no vanity metrics, no scattergun strategies, no pretending to be something you are not. Together she and Anne explore the connection between voice, authenticity and visibility, and why the most effective social media presence is always the one that sounds most like the person behind it. Key Takeaways Finding your voice on social media takes time - and that is completely normal. Karen did not feel naturally confident in a sales or networking context early in her career. That journey is part of what now makes her able to help others find theirs. AI is a useful tool, but only if you train it in your voice first. A custom GPT built on your own tone of voice produces output that sounds like you. Without that groundwork, AI-generated content sounds like everyone else - which defeats the purpose entirely. A scattergun approach to platforms almost never works. Trying to be…

People in this episode

Host: Anne Leatherland

Guest: Karen Cureton

Topics covered

• social media
• authenticity
• visibility
• personal branding
• voice

Keywords

• social media presence
• authenticity
• voice
• AI tools
• networking

Mentioned in this episode

Organizations: Cureton Consulting

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