S2 E80 - From Spray Foam to Seven Figures: What It Takes to Scale

S2 E80 - From Spray Foam to Seven Figures: What It Takes to Scale

July 18, 2026 · 58 min · Season 2 · Episode 80

About this episode

Cory Boehs discusses his journey in the spray foam industry and the importance of quality and community in business scaling.

In this episode of Beers with Contractors, host Will and Terry welcome Cory Boehs of Kool Foam and discuss his path from framing and starting Kool Foam in 2007 to building a higher-integrity spray foam business with his wife Suzanne (now 51% owner). Cory explains how the industry shifted from customer education to commoditization, with poor installs driven by low training and lack of understanding that foam is “manufactured” on site and must be on-ratio and to depth. They cover verification tools and tech like Accurate Dynamics equipment, reporting, density tests, and blower door testing, plus barndominium pitfalls like thermal bridging and sweating purlins, and debunk the myth that metal can’t be replaced later. Cory shares Kool Foam’s cost/payback, comfort benefits, and his creation of Brave Build to help contractor-owners overcome bottlenecks, define success beyond money, and build an authentic peer community. 00:00 Introduction 00:46 Meet Cory Boehs 01:47 Kool Foam Origin Story 04:29 Spray Foam Industry Shifts 06:03 Quality Installs Matter 10:44 Commoditization Debate 13:39 Verification Tech Tools 17:39 Barndominium Foam Pitfalls 22:13 Cost Payoff Comfort 28:27 Toward Brave…

People in this episode

Host: Will

Guest: Cory Boehs

Topics covered

Keywords

Mentioned in this episode

Organizations: Kool Foam, Brave Build

Products: Accurate Dynamics

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