S13 E17: Calm the Room: Managing Client Fear in Creative Work with Ashton Hauff
About this episode
Ashton Hauff discusses managing client fear in creative work and introduces the Slingshot Method for effective project management.
In this episode, I chat with Ashton Hauff, brand strategist and co-founder of The Good Kids, a branding agency in North Dakota. Ashton talks about their "Slingshot Method," a three-phase process covering strategy, creative, and rollout, and why having a clear system in place makes such a difference in how projects run. We also get into the DACI model, which helps clarify internal roles and approval processes for clients during the project, plus practical strategies for handling client anxiety...
More episodes of Better: The Brand Designer Podcast
- S13 E19: What Are Designers Charging for Branding and Web Services?
- S13 E18: How to Get Recommended to Potential Clients by AI with Julia Bocchese
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