
Greensboro’s Competitive Advantage in Sport Tourism - Richard Beard
From Beyond the Blueprint with Jason Smith by Triad New Home Guide
October 21, 2025 · 18 min · Episode 25
About this episode
Richard Beard discusses Greensboro's growth as a sports tourism hub and the impact of the Greensboro Aquatic Center.
Today on Beyond the Blueprint, we talk with President and CEO of the Greensboro Sports Foundation Richard Beard. Richard has been a driving force in turning Greensboro into a sports capital highlighted best by the stunning Greensboro Aquatic Center which is world renown. Richard talks extensively on how the investment into sports tourism has brought in both prestige and revenue to the city, and how his continued drive to expand sports tourism into other sports could provide even more opportunities to the growing city. This is episode 25 of Beyond the Blueprint with Jason Smith https://greensborosf.com/ https://smithmarketinghomes.com/ https://www.triadnewhomeguide.com/BeyondtheBlueprint
People in this episode
Host: Jason Smith
Guest: Richard Beard
Topics covered
- sports tourism
- Greensboro
- economic development
- community impact
- sports capital
Keywords
- sports tourism
- Greensboro
- Richard Beard
- economic impact
- Greensboro Aquatic Center
- sports capital
- community development
Mentioned in this episode
Organizations: Greensboro Sports Foundation
Places: Greensboro, Greensboro Aquatic Center
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