
CS4: Shiba Inu Co-Founder Russ Davis on Meme Coins, Vitalik & What's Next
From Beyond the Code by Yitzy Hammer
June 4, 2026 · 14 min · Episode 100
About this episode
Russ Davis, co-founder of Shiba Inu, shares the journey of the meme coin's rise and discusses its community and future prospects.
Live from Consensus 2026 in Miami, we're joined by Russ Davis - " In Russ We Trust " - one of the co-founders of Shiba Inu, the meme coin that changed everything. Russ tells the full story: from passing on Doge in 2016 (a decision that would've been worth $15 million), to taking over Shiba's marketing in February 2021 when it was stuck at a $2M market cap, to watching it explode to $40 billion in eight months. This episode is sponsored by FirstRead — the AI-powered legal assistant that reads, marks up, and chats through contracts right inside your Word document. If you're a founder, builder, or anyone dealing with legal agreements, FirstRead is a game-changer. 🔗 https://first-read.com/signup?ref=BEYOND2026 Use code BYNDTHECODE10 at signup for 10% off. In this episode, we cover: - The exact post that started it all and why $100 turned into $2M - Why most of his friends sold at $5,000 and kicked themselves in October - Shiba Physicals — NFC-chipped collectibles and the post-NFT pivot - The DeLorean partnership and what's dropping in Q2 - How meme coin communities actually work (and how Shiba avoided becoming a dumpster fire) - Hopium: the Clarity Act, TradFi adoption, and the path…
People in this episode
Host: Yitzy Hammer
Guest: Russ Davis
Topics covered
- meme coins
- cryptocurrency
- Shiba Inu
- marketing strategies
- community dynamics
- legal technology
Keywords
- Shiba Inu
- meme coins
- Russ Davis
- Consensus 2026
- cryptocurrency marketing
- NFC collectibles
- Clarity Act
- TradFi adoption
Sponsors
FirstRead
Mentioned in this episode
Organizations: Shiba Inu, TradFi
Products: Shiba Physicals, NFC-chipped collectibles, Clarity Act
Places: Miami
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