CS5: Sam & Sarah (Swivul) — Mariah Carey, a Token Dump, and Building the Travel Platform for Web3 | Consensus Miami 2026

About this episode

Sam Krichevsky and Sarah Figueroa discuss their journey in the crypto space and their new venture, Swivul, at Consensus Miami 2026.

Sam Krichevsky and Sarah Figueroa are married, co-founders, and some of the most fun people I've met in this space. We sat down at Coindesk's Consensus Miami 2026 to talk about their whole journey - from Sarah mining Ethereum in 2017 and founding GeoJam (a social music platform whose biggest investor was Mariah Carey) to watching it collapse after a single exchange dumped over 10% of their token supply in one night. Now they're building Swivul - an all-in-one travel and entertainment booking platform built specifically for the Web3 and crypto industry. One-click checkout, crypto payments, concierge service, and, crucially, tools to actually measure the ROI on your travel and entertainment spend. Travel and entertainment is your second-largest controllable expense on a P&L, and almost nobody tracks it. We also get into what it's really like to build a company with your spouse. Honest, funny, and worth hearing if you're considering it. This episode is brought to you by FirstRead, the AI-powered legal contract assistant. Use code BYNDTHECODE10 for 10% off at https://first-read.com/signup?ref=BEYOND2026

People in this episode

Host: Yitzy Hammer

Guests: Sam Krichevsky, Sarah Figueroa

Topics covered

• Web3
• crypto
• travel platform
• entrepreneurship
• marriage in business
• Ethereum mining
• ROI tracking

Keywords

• Swivul
• travel booking
• crypto payments
• Ethereum
• GeoJam
• marriage
• entrepreneurship
• ROI
• Consensus Miami
• Mariah Carey

Sponsors

FirstRead

Mentioned in this episode

Organizations: GeoJam, Swivul, Coindesk

Products: FirstRead

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