Recruiting Students Without Compromising Mission
From Biblical Higher Ed Talk by ABHE
March 24, 2026 · 37 min
About this episode
The episode discusses effective student recruitment strategies for Christian colleges amidst enrollment challenges without compromising their mission.
Enrollment pressures are real. The demographic cliff has arrived, public sentiment toward higher education has shifted, and competition is fierce. Yet in the midst of these challenges, Christian colleges have a powerful opportunity, not to widen the door by diluting mission, but to lean into it with greater clarity and confidence. In this insightful conversation, Keith Ramsdell shares nearly three decades of enrollment wisdom and practical guidance for recruiting students in a rapidly changing landscape. 🎧 Tune In to Discover Whether the enrollment cliff lived up to its expectations Why mission clarity is a long term enrollment strategy, not just a branding statement The balance between digital strategy and personal engagement in recruitment The three essential traits every admissions counselor must develop How recruiting adult learners differs from traditional undergraduate students 🎙️ Inside the Episode 05:23 – The enrollment cliff, COVID, and shifting public perception 10:45 – Digital marketing versus relational engagement 13:23 – Why mission focused institutions are seeing stronger enrollment outcomes 19:11 – Listening first, adapting well, and closing the deal 26:10 –…
People in this episode
Guest: Keith Ramsdell
Topics covered
- enrollment strategies
- mission clarity
- digital marketing
- recruitment
- adult learners
- higher education challenges
Keywords
- enrollment cliff
- mission clarity
- digital strategy
- admissions counselor
- adult learners
- traditional students
Mentioned in this episode
Organizations: Christian colleges, Apple Podcasts, Spotify, Biblical Higher Ed Talk
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