Mining Gold in Your Database: Using Data to Deepen Relationships and Drive Growth

Mining Gold in Your Database: Using Data to Deepen Relationships and Drive Growth

From BISA Industry TrendWatch by Stathis Partners, LLC.

April 24, 2026 · 55 min · Episode 58

About this episode

This episode discusses leveraging data to enhance client engagement and drive business growth.

For this episode we discuss leveraging data for initiatives such as: Enhancing client engagement Increasing wallet share Targeted marketing Recognition of life events Money in motion Measuring the success of your data-centric initiatives Join our guests Tim Sease of South State Bank and Kimberly Sterling of Ameriprise for this engaging discussion!

People in this episode

Guests: Tim Sease, Kimberly Sterling

Topics covered

  • data utilization
  • client engagement
  • targeted marketing
  • relationship building
  • business growth

Keywords

  • data
  • client engagement
  • wallet share
  • targeted marketing
  • life events
  • money in motion
  • data-centric initiatives

Mentioned in this episode

Organizations: South State Bank, Ameriprise

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