How Lani Scaled a Handmade Jewelry Brand Without Losing Soul
From Bling Talks: Insights from the Jewelers’ World by Anthony Haddad
April 16, 2025 · 32 min · Season 1 · Episode 26
About this episode
Lani shares her journey of scaling a handmade jewelry brand while maintaining authenticity and craftsmanship.
This episode of Bling Talks is sponsored by Once Insurance! They offer simple, affordable jewelry insurance with a one-time payment for five years of coverage—no renewals, no hidden fees, and no appraisals needed. Perfect for jewelers and jewelry owners looking for hassle-free protection. Learn more at https://www.onceinsurance.com/ and see how they can help protect your valuables. Lani opens up about her start as an apprentice, how she taught herself the art of jewelry-making, and how she transitioned from solo creator to full-scale manufacturer. The conversation dives deep into what it takes to scale a handmade brand in today’s competitive market—without losing authenticity or craftsmanship. They explore the evolving landscape of creative entrepreneurship, from balancing B2B and B2C services to mastering the art of storytelling, brand positioning, and customer relationships. Lani also unpacks how she uses technology—from AI tools to automated workflows—to streamline business and create space for innovation. Whether you're a designer, a maker, or a creative entrepreneur, this episode offers real insights on growth, resilience, and building with purpose. 👉 Ready to upgrade your…
People in this episode
Host: Anthony Haddad
Guest: Lani
Topics covered
- handmade jewelry
- scaling a business
- creative entrepreneurship
- authenticity
- technology in business
Keywords
- jewelry-making
- entrepreneurship
- B2B
- B2C
- storytelling
- brand positioning
- customer relationships
- AI tools
- automated workflows
Sponsors
Once Insurance
Mentioned in this episode
Organizations: JewelryBox.AI, Bling Talks
More episodes of Bling Talks: Insights from the Jewelers’ World
- Carter Eve: A Journey Through Innovation and Inspiration · December 27, 2025 · 24 min
- Handcrafted Passion: Julie Jernigan on Jewelry and Legacy · December 23, 2025 · 23 min
- Crafting the Future: AI and Artistry in Jewelry · December 21, 2025 · 22 min
- Gold, Soul & Symbolism | How Konstantina Mahlia is Redefining Fine Jewelry · October 30, 2025 · 25 min
- "From Homeless to Jewelry CEO | Lia Valencia Key’s Incredible Journey" · May 19, 2025 · 41 min
- Meet the Inventor of the Smart Ear Cuff — Kristy Kita! · May 15, 2025 · 30 min
Explore listener stats, chart rankings, contacts and more on the Bling Talks: Insights from the Jewelers’ World podcast page.