
E-commerce UX Secrets: What 200,000 Hours of Research Reveals About Conversion
From Boagworld: UX, Design Leadership, Marketing & Conversion Optimization by Paul Boag, Marcus Lillington
November 18, 2025 · 58 min · Season 27 · Episode 28
About this episode
The episode explores e-commerce UX best practices with insights from Christian Holst of the Baymard Institute.
This time we're diving deep into e-commerce UX best practices with Christian Holst from the Baymard Institute.
People in this episode
Hosts: Paul Boag, Marcus Lillington
Guest: Christian Holst
Topics covered
- e-commerce
- UX best practices
- conversion optimization
- user experience
- research insights
Keywords
- e-commerce
- UX
- conversion
- Baymard Institute
- best practices
- user experience
- research
Mentioned in this episode
Organizations: Baymard Institute
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