How to Build a Business Buyers Actually Want | Joe Carter on Exits & Scaling

How to Build a Business Buyers Actually Want | Joe Carter on Exits & Scaling

May 18, 2026 · 23 min · Season 3 · Episode 10

About this episode

Joe Carter discusses how to build a business that buyers want and shares insights from his entrepreneurial journey.

In this episode of Boardsi Leadership Talks, Martin Rowinski sits down with Joe Carter—entrepreneur, exit strategist, and founder of Twin Flame Group—to break down what it really takes to build a business that buyers want. Joe shares his journey from scaling an electronics repair business to 12 locations to achieving a 10X exit, and what most founders get wrong when preparing for a sale. This conversation goes beyond theory. It’s a practical look at how to shift from running a business to bui...

People in this episode

Host: Martin Rowinski

Guest: Joe Carter

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Mentioned in this episode

Organizations: Twin Flame Group

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