210. Author branding and hybrid publishing with Mandy Roberson of Market Refined Media

210. Author branding and hybrid publishing with Mandy Roberson of Market Refined Media

From Book Marketing Mania - Podcasting tips to market your book and grow your author platform by Kim Stewart, Book Marketing Strategist for Nonfiction Authors

May 27, 2026 · 21 min

About this episode

Mandy Roberson discusses author branding and how to build a platform that supports multiple books.

If you’re building your author brand or platform one piece at a time, no wonder it's so exhausting! My guest today is my sweet friend, Mandy Roberson of Market Refined Media, a faith-based marketing agency, and she's going to share what an author brand actually is, and how to build a platform that works for every book you'll ever write. Resources mentioned: Market Refined Media & Publishing Related episodes: Fulfilling Your Book Dream as an Empty Nester Tapping Into Reader's N...

People in this episode

Host: Kim Stewart

Guest: Mandy Roberson

Topics covered

  • author branding
  • hybrid publishing
  • marketing strategies
  • platform building
  • faith-based marketing

Keywords

  • author brand
  • platform building
  • hybrid publishing
  • faith-based marketing
  • Market Refined Media

Mentioned in this episode

Organizations: Market Refined Media

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