
Malcolm Gladwell explores the origins and consequences of mistakes in music production, focusing on Irv Gotti's experience with Jennifer Lopez.
In the latest season of Revisionist History , Malcolm Gladwell is looking at the origins and consequences of mistakes—why we make them, the context in which we make them, and what happens after we make them. Years ago a music producer named Irv Gotti—a hitmaker for Jay-Z, Ja Rule, and Ashanti—was tapped by Sony Music to make a record with Jennifer Lopez. They wanted a big hit. And Irv delivered. But then he made the biggest mistake of his career. Find more episodes of Revisionist History wherever you get podcasts. See omnystudio.com/listener for privacy information.
Host: Malcolm Gladwell
Organizations: Sony Music
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