Price Per Square Foot is Lying to You with Mark Willie
About this episode
Reece and Mark Willie discuss the pitfalls of using price per square foot in budgeting for custom homes and explore better approaches to cost management.
Reece sits down with Mark Willie to break down why price per square foot can wreck budgets on custom homes, and what builders should lead with instead. They get into expectation setting, where costs are really climbing (hint: the envelope), and how finishes can quietly 4x a plan in one showroom visit. You will walk away with a clearer way to talk budgets, scope, and durability without getting trapped in a single number. https://www.linkedin.com/in/mark-build-small-casitas-wille https://www.i...
More episodes of Builders, Budgets, and Beers
- Don’t Let Weak Process Stop Your Growth with Archibald McLellan
- Build Wealth Before You Step Away with John Steiger
- The AI Opportunity In Construction with Julie Adams
- Funding Big Builds Without Losing Control with Brad Robinson
- When Growth Outruns Cash Flow with Christian and Deanne Lawson
- Strategic Partners That Reduce Risk And Help You Scale With David Werschay
Explore listener stats, chart rankings, contacts and more on the Builders, Budgets, and Beers podcast page.