
The episode explores Clayton M Christensen's theory of disruptive innovation and its impact on established corporations.
Why have so many tiny start-ups come from nowhere to take down huge established corporations? Is it because the incumbents were dumb? Harvard Business School professor Clayton M Christensen decided to explore these David versus Goliath battles - and came up with a theory to explain why seemingly solid businesses suddenly lose market share... disruptive innovation. In his hit book, The Innovator's Dilemma , Christensen explored how flawed products from small companies can suddenly catch on, disrupt the market and steal customers from established corporations. Christensen - a life-long Boy Scout - was an odd champion for "disruptive innovation", but his ideas have totally changed the business landscape. Write to us at businesshistory@pushkin.fm See omnystudio.com/listener for privacy information.
Organizations: Harvard Business School
Books & works: The Innovator's Dilemma
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