#571: AI Doesn't Replace Your Story. It Helps You Tell It Better, with James Taylor

#571: AI Doesn't Replace Your Story. It Helps You Tell It Better, with James Taylor

From Business of Story by Park Howell, Brand Story Strategist

June 8, 2026 · 47 min

About this episode

James Taylor discusses how AI can enhance storytelling rather than replace it.

What if the secret to staying irreplaceable in the age of AI isn't working harder — it's getting more creative? That's the central argument of SuperCreativity: Augmenting Human Creativity in the Age of Artificial Intelligence, the new book by global keynote speaker James Taylor. In this episode of the Business of Story, Park Howell sits down with James to explore how the world's top communicators are using AI not to replace their stories — but to tell them with far greater precision, resonance, and impact. From managing Rolling Stones members at the Royal Albert Hall to speaking for Apple, Cisco, L'Oreal, and PwC across 25+ countries, James brings a rare combination of creative instinct and strategic intelligence to the AI conversation. In this episode you'll discover: • Why AI is fueling a New Roaring Twenties — and what that means for entrepreneurs and business leaders • How James uses psychometric AI analysis to profile audiences before he ever steps on a call or stage • The 250-story story bank system that powers his hyper-personalized keynotes • Why your emotional promise matters even to the most analytical, data-driven audiences • What a live StoryCycle Genie® brand…

People in this episode

Host: Park Howell

Guest: James Taylor

Topics covered

Keywords

Mentioned in this episode

Organizations: Apple, Cisco, L'Oreal, PwC

Books & works: SuperCreativity: Augmenting Human Creativity in the Age of Artificial Intelligence

Places: Royal Albert Hall, UAE

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