S9 E4: Why the Best Buyers Watch More Than Just Their Category

S9 E4: Why the Best Buyers Watch More Than Just Their Category

May 13, 2026 · 45 min · Season 9 · Episode 4

About this episode

Kate and Lyns discuss the importance of commercial awareness for buyers in the retail industry.

In this week's episode, Kate and Lyns dive deep into one of their favourite subjects - retail - and why staying commercially aware is one of the most powerful tools a buyer can have. From trade meeting horror stories (hello, & Other Stories) to the exploding world of experiential retail, AI disruption, and the importance of supplier relationships, this episode is a must-listen for anyone working in or aspiring to get into buying. They explore how the retail landscape has shifted dramatica...

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Hosts: Kate, Lyns

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Mentioned in this episode

Organizations: & Other Stories, AI

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