
Justin Alford discusses the evolution of Benny's Car Wash and the car wash industry during its 75th anniversary.
As Benny's Car Wash celebrates its 75th anniversary, ICA Editor-in-Chief Rich DePaolo sits down with Justin Alford, CEO of Benny's Car Wash and Past President of the International Carwash Association, for an insightful conversation about the evolution of the car wash industry. Justin reflects on the key themes emerging from The Car Wash Show 2026, including the rapid adoption of artificial intelligence, the changing investment landscape, rising construction costs, and the continued importance of independent operators. Drawing on three generations of family leadership, Justin explains why people—not technology or profits—remain the foundation of Benny's success. He shares the remarkable history of Benny's, discusses the company's newest location in Baker, Louisiana, celebrates his father Ben Alford's induction into the Baton Rouge Business Report Hall of Fame, and offers thoughtful advice for operators navigating today's increasingly complex marketplace. The conversation concludes with Justin's passionate support for the International Carwash Association and its critical role in protecting and advancing the industry. Key Takeaways: Benny's Car Wash celebrates its 75th anniversary…
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