From NFL Dreams to Frozen Treats

From NFL Dreams to Frozen Treats

March 25, 2026 · 26 min · Episode 320

About this episode

Avery Williamson discusses his transition from NFL linebacker to entrepreneur with Tennessee Crush Water Ice.

Former Tennessee Titans linebacker Avery Williamson joins Charlie Koon alongside Chris Colburn to share his journey from a cattle farm upbringing to the NFL, driven by discipline and a passion for defense. After retiring from football, Williamson shifted into entrepreneurship, launching Tennessee Crush Water Ice—an innovative frozen treat inspired by a trip to Philadelphia. The conversation highlights how Colburn is helping expand the brand into Clarksville and Austin Peay through strategic partnerships, as well as the company’s rapid growth from a single food trailer to supplying major festivals and sporting events.

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