About this episode

This episode explores the intersection of climate change and pop culture, discussing how media can influence public attitudes and perceptions of masculinity regarding climate action.

When it comes to climate, we have the facts, but we aren’t moving fast enough. So we need to get climate education and solutions into the places where people already spend their time. Pop culture offers endless opportunities to influence audiences – your favorite movie or TV character can feel like a friend whose views on climate might affect your own. In this episode, we connect moments like this to the broader media environment shaping how we understand the world. Can you be masculine and care about the climate? Can watching a character take charge of the future onscreen actually change what people believe they can do in real life? And can the stories we consume ultimately shape public attitudes and even policy outcomes? Guests:  Allison Begalman, Co-founder & Chief Strategy Officer, Context Collaborative; Co-founder, Hollywood Climate Summit Michael P. Haselhuhn, Associate Professor of Management, University of California, Riverside Brent Suter, Baseball player, Los Angeles Angels; EcoAthletes Climate Champion Highlights: 00:00 – Introduction  5:00 – Allison Begalman on why it’s important for climate to show up in popular culture 8:45 – Unpacking a climate-themed…

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