About this episode

Ryan Alford interviews Zachary Owings about building the VeeFriends brand and its impact on the collectibles market.

In this episode of Collector Nation, Ryan Alford sits down with Zachary Owings from VeeFriends to explore how one of the most talked-about brands in the hobby is being built from the ground up. The conversation dives into the Topps partnership, product strategy, and how VeeFriends is navigating the balance between collectors, investors, and flippers. Zach also shares insight into the future of the hobby, including why fictional IP may play a bigger role than sports cards and how new collectors are entering the market. This episode is a deep dive into where collectibles are headed—and what it takes to build something that lasts. 🔑 Topics Covered VeeFriends brand strategy and growth Topps partnership and distribution Collector vs investor mindset The rise of fictional IP in collectibles Market dynamics and demand 🤝 Connect Ryan Alford 👉 https://www.ryanalford.com 👉 https://www.instagram.com/ryanalford 👉 https://www.linkedin.com/in/ryanalford Zachary Owings 👉 https://www.instagram.com/zacharyowings 👉 https://www.linkedin.com/in/zacharyowings VeeFriends 👉 https://veefriends.com

People in this episode

Host: Ryan Alford

Guest: Zachary Owings

Topics covered

• VeeFriends brand strategy
• Topps partnership
• collector vs investor mindset
• fictional IP in collectibles
• market dynamics

Mentioned in this episode

Organizations: VeeFriends, Topps

Explore listener stats, chart rankings, contacts and more on the Collector Nation podcast page.