
This episode discusses how communicators can prepare for and respond to viral moments effectively.
"When moments go viral: Preparing for the unexpected" Presented by the Professional Development and Education Committee When something goes viral, every second counts. This session explores how communicators can plan for potential viral moments, respond when the unexpected hits, and use the tools and resources available to them to maximize impact. Panelists will share real examples, lessons learned, and strategies to turn sudden visibility into long-term value. Hear from: Jeffrey Bernstein ...
Guest: Jeffrey Bernstein
Organizations: Professional Development and Education Committee
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