New Software Gone WRONG: The BIGGEST Tech Issue for Construction Companies
From Construction Hot Takes by Ascent Consulting
June 4, 2026 · 18 min · Episode 46
About this episode
The episode discusses the pitfalls of software misalignment in construction companies and how to address these issues.
In this episode, Adam Cooper and Jeff Robertson talk about an all-too-common issue found amongst growing construction companies. They purchase the latest software with all the bells and whistles which seem to promise smooth sailing, but upon installing into the business, ends up being a source of MORE work, not less. Software misalignment can take something that was supposed to be a good thing, and turn it into a nightmare. What are the common pitfalls? How does a firm go about fixing the misalignment that is the root of a lot of construction firm issues? This is an important one. We hope you enjoy! Check out our whole catalog of Construction Hot Takes episodes on our website! https://ascentconsults.com/construction-hot-takes-podcast/ Interested in learning how Ascent's consulting services could potentially help improve your business's operations? 📈 Click here to schedule a free 30-minute consultation with one of our expert construction consultants: https://info.ascentconsults.com/meetings/acooper/30-minute-performance-consultation Follow Ascent Consulting on social media! 🤳 LinkedIn: https://www.linkedin.com/company/ascent-consulting-inc-/ Facebook…
People in this episode
Host: Adam Cooper
Guest: Jeff Robertson
Topics covered
- software misalignment
- construction companies
- technology issues
- business operations
- consulting
Keywords
- construction software
- tech issues
- business management
- software pitfalls
- consulting services
Mentioned in this episode
Organizations: Ascent Consulting
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