How events are helping marketers cut through the noise

About this episode

This episode discusses how in-person events are helping marketers build community and cut through the noise in a crowded digital landscape.

Marketers have more channels at their disposal than ever before, but somehow we’ve managed to fill each and every one of them with an awful lot of noise. For some marketers, the return of in person events after the pandemic provided an opportunity to build community, create connections, and escape from the noise. In this episode of Conversations with MarTech, we’re talking to Tara Corey, SVP of marketing at Optimizely, to explore how brands are cutting through modern content bomba...

People in this episode

Host: MarTech.org

Guest: Tara Corey

Topics covered

• events
• marketing
• community building
• content strategy
• in-person events

Keywords

• marketing
• events
• community
• content
• noise
• Optimizely
• Tara Corey

Mentioned in this episode

Organizations: Optimizely

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