About this episode

Cat Drew discusses the role of design in influencing business, government, and sustainability.

How can design create impact at a systems level, across business, government and the planet? Cat Drew has spent a large part of her career answering exactly that question. Chief Design Officer at Design Council, the UK's design body, set up nearly 80 years ago to help rebuild the post-war economy. Cat works at the intersection of design, business, policy and sustainability. Cat is also faculty member of our Executive Programme for Design Leaders: https://fla.wiki/4vsrYWRAs In our conversation, we explored how designers can better communicate their value, why sustainability belongs in every designer's toolkit, and what it takes to influence entire systems. What you'll learn: ► How to build design's influence inside a large organisation, and make the business case for it, from Decathlon to Impossible Foods ► Why sustainability and "skills for the planet" now belong in every designer's toolkit ► How design can shape government policy, not just products 👤 Who this episode is for: Chief Design Officers · Design Leaders · Heads of Design · Policy Makers · Sustainability Leads · and anyone curious about design's role in business, government and the planet 00:00 Meet Cat Drew, Chief…

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