Creative Capital Podcast 387: How to Control $10M Deals With Just 5% Down with Blake Rodgers

Creative Capital Podcast 387: How to Control $10M Deals With Just 5% Down with Blake Rodgers

From Creative Capital by Ferrari Capital

October 14, 2025 · 41 min

About this episode

Blake Rodgers discusses how to control $10M deals in real estate with minimal upfront investment through Industrial Outdoor Storage.

What if you could do 10 commercial deals a year… …without raising a dime from friends and family? …without building a single new structure? …without dealing with leaky roofs or clogged toilets? In this episode, Blake from Steel Peak Properties reveals how he's quietly scaling a real estate empire in one of the least talked about niches in the industry: Industrial Outdoor Storage (IOS). We dig into: The little-known asset class that's hiding in plain sight How institutional equity partners fund 95% of the deal—and why they're okay with it Why the best money isn't in the equity… it's in the fees and the promote How he's leasing old contractor yards to national tenants like Sunbelt and United Rentals And how you can start playing in this space even if you've never raised capital before If you've been looking for a way to scale fast, without being crushed by complexity, this is the blueprint. 🎧 Listen in—you may never look at real estate the same way again. How to connect with Blake Rodgers: Website : https://steelpeakproperties.com/ How to connect with Joshua Ferrari: Website : Ferrari Capital Facebook: Joshua Ferrari LinkedIn: Joshua Ferrari

People in this episode

Host: Joshua Ferrari

Guest: Blake Rodgers

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Mentioned in this episode

Organizations: Steel Peak Properties, Ferrari Capital, Sunbelt, United Rentals

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