About this episode

This episode discusses the growing presence of the NZ Grown Grains logo and its impact on consumer interest in domestic food security.

The NZ Grown Grains logo is starting to appear on products in bakeries, supermarkets and online, as well as on vehicles and shop windows. In this episode of Cut the Crop, FAR’s general manager business operations Ivan Lawrie says the campaign feeds into increasing consumer interest in domestic food security. See omnystudio.com/listener for privacy information.

People in this episode

Guest: Ivan Lawrie

Topics covered

• domestic food security
• NZ Grown Grains
• consumer interest
• agriculture
• local products

Keywords

• NZ Grown Grains
• food security
• agriculture
• local products
• consumer interest

Mentioned in this episode

Organizations: Foundation for Arable Research

Products: NZ Grown Grains

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