About this episode

Malika Favre and George Wu discuss their journey from a private joke to building a large community around their curation account.

Malika Favre is one of the most recognisable illustrators working today — a master of bold geometry, reduced palettes, and images you feel before you decode. George Wu is a graphic designer, event director, product creator, and by her own admission, a jack of all trades. Together, they created I Can't Afford This But Maybe She Can — a curation account that started as a private joke between two best friends and grew into a 350,000-follower community, a newsletter with a 70%+ open rate, and a f...

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