About this episode

This episode discusses the motivations behind CISO purchasing decisions and the challenges in sales strategies within the cybersecurity industry.

All links and images can be found on CISO Series Check out this post for the discussion that is the basis of our conversation on this week's episode co-hosted by me, David Spark , the producer of CISO Series , and Howard Holton , CEO, GigaOm . Joining is Tyler King , senior director - threat operations and response, Sinclair . In this episode: Career insurance In the trenches together Who are you actually selling to? Common sense, uncommon in sales A huge thanks to our sponsor, Material Security Legacy email security only watches the door. Material protects your entire cloud workspace—email, files, and accounts—as one ecosystem. It's more coverage for less than the cost of a legacy SEG. One price, no surprises: just security that covers the whole surface area. Learn more at material.security .

People in this episode

Host: David Spark

Guests: Howard Holton, Tyler King

Topics covered

• CISO decision-making
• sales strategies
• email security
• career insurance
• cloud workspace protection

Keywords

• CISO
• sales
• email security
• cloud security
• career insurance
• Material Security

Sponsors

Material Security

Mentioned in this episode

Organizations: CISO Series, GigaOm

More episodes of Defense in Depth

• Protecting AI Agents in O365 and Google Workspace · July 16, 2026 · 34 min
• Humans Are Bottleneck in a Machine-Speed World · July 9, 2026 · 36 min
• Even With All These Security Vendors We Still Have Glaring Gaps · July 2, 2026 · 34 min
• Is the "Attackers Only Need to Be Right Once" a Misnomer? · June 25, 2026 · 28 min
• What It Takes To Be Successful in Cyber Media · June 18, 2026 · 55 min
• Has Cybersecurity Become a Cult? · June 4, 2026 · 34 min

Explore listener stats, chart rankings, contacts and more on the Defense in Depth podcast page.