Sacha Strebe on Storytelling & Crafting EyeSwoon’s Magic

Sacha Strebe on Storytelling & Crafting EyeSwoon’s Magic

From Design Anatomy by Bree Banfield and Lauren Li

April 3, 2026 · 1h 0m · Season 3 · Episode 10

About this episode

Sacha Strebe discusses her journey from journalism in Australia to her role in shaping the creative vision for EyeSwoon.

You see the finished rooms, the polished captions and the big-name collaborations. What you don’t see is the work that holds it all together. We’re joined by Sacha Strebe, an Australian editor and storyteller who now works behind the scenes as executive director with Athena Calderone to help craft and execute the creative vision for EyeSwoon. Sacha takes us from her Gold Coast journalism days to building a career in the US, including the mindset shifts that come with backing yourself, buildin...

People in this episode

Hosts: Bree Banfield, Lauren Li

Guest: Sacha Strebe

Topics covered

  • storytelling
  • design
  • creative vision
  • career development
  • journalism
  • mindset shifts

Keywords

  • Sacha Strebe
  • EyeSwoon
  • storytelling
  • design
  • creative vision
  • journalism
  • career

Mentioned in this episode

Organizations: EyeSwoon, Athena Calderone

Places: Gold Coast, US

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