Pum Lefebure
About this episode
Pum Lefebure discusses her journey from a shy child in Bangkok to a global creative leader and the implications of AI on human creativity.
Pum Lefebure is the co-founder and chief creative officer of Design Army, an internationally acclaimed design studio known for blending art, commerce, and cultural storytelling into visually striking, strategically driven work. She joins to reflect on her journey from a shy, art-obsessed child in Bangkok to a global creative leader, and to explore what the rise of AI means for the future of human creativity, vision, and value.
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