What Really Happens Inside a Fashion Sustainability Startup With Cerofy | The Scene
About this episode
The episode explores the inner workings of Cerofy, a fashion sustainability startup, through discussions with its founder and Head of Sustainability.
This week, Dinner for Shoes goes on location, straight to the offices of Cerofy , an eco-design and certification platform helping fashion brands actually walk the walk when it comes to sustainability and CO₂ reduction. I’m hanging out with Cerofy founder Corina Weikl, tattoo artist and sustainability entrepreneur (and the woman behind some of my tattoos), and Sydney Ellis, Cerofy’s Head of Sustainability & Product Strategy, to see what their real day-to-day looks like. We discuss how they help brands use data, AI, and smart design decisions to lower emissions, cut costs, and build real consumer trust without sacrificing creativity or style. We talk fashion materials, sustainability myths, how tech is changing the industry right now, and what actually makes a difference when it comes to reducing CO₂ emissions (just in time for International Reducing CO₂ Emissions Day). And yes, I showed up in a fully sustainable ‘fit for the occasion, with the shoe of the day being a pair of VIVAIA boots — made from recycled plastic water bottles — because the outfit always understands the assignment. Come for the fashion, stay for the tech, and leave feeling smarter (and oddly optimistic)…
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