"It's Not the Pay, It Never Was" - Ken Rusk (DT446)
About this episode
Ken Rusk discusses the real reasons behind employee success beyond pay and benefits.
May 28, 2026 It's Not the Pay, It Never Was Ken Rusk w/ Rusk Industries – DT 446 Ken Rusk is the author of Blue Collar Cash, founder of Rusk Industries, a drainage and excavation company in Toledo, Ohio, and a Fox News contributor who has appeared on over 327 podcasts in the past two years. He spent 40 years figuring out why some employees thrive and others just survive — and the answer had nothing to do with pay or benefits. He reveals why employers who can't find good workers are the actual problem — and the surprisingly simple system he's used for decades to turn blue collar workers into goal-crushing machines. Follow Ken on LinkedIn at: https://www.linkedin.com/in/ken-rusk-2656a7175/ Learn more about Rusk Industries at: https://www.kenrusk.com/ Want to better develop your civil construction workforce and leaders? Check out BuildWitt Improve! https://buildwitt.com Questions or feedback? Email us at dirttalk@buildwitt.com! Learn more about your ad choices. Visit megaphone.fm/adchoices
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