About this episode

The episode explores the role of trust in emergency management and disaster communication.

Trust is a basic ingredient in every relationship. This applies to individuals, marriages, business partners, nations and the relationship of governments to individuals. Trust is the topic we are going to explore today and how it applies to emergency management and disasters. Kehinde Bolu Adesina, also known as Kenny, is a PhD researcher in Mass Communication at the University of Oklahoma’s Gaylord College. His work focuses on the intersection of crisis communication, disaster communication, public trust, and misinformation. He studies how institutions, government agencies, nonprofits, and faith-based organizations communicate during high-risk events, and why those communication systems often fail even when the people inside them are working hard and acting in good faith. He is a contributor to a major NSF-funded disaster resilience project at OU, where he conducts research on how organizations share critical knowledge during emergencies, analyze misinformation patterns on social media, and support cross-sector preparedness workshops involving emergency managers, nonprofits, faith-based organizations, and public health communicators. His research builds toward a framework called…

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