87_How Risk Becomes Visible (Part 2)

About this episode

This episode explores the implications of risk visibility on disaster preparedness and recovery outcomes.

In Part 1, we asked a difficult question: Why does preparedness fail so many people after disasters? In Part 2, we go deeper. This episode explores what changes when risk becomes visible — not as a checklist, not as a warning, but as something that can actually be understood, measured, and acted on before disaster strikes. As insurance companies, real estate markets, and governments increasingly price risk into everyday life, homeowners and communities are often left reacting to decisions already made without them. So what does visibility really mean? And why does it change recovery outcomes? In this documentary-style episode, DisasterClass hosts Jason Perez and Jason “Pappy” Martin continue their conversation with Ben Gilliland, founder of Future Proof Property Intelligence, to examine: • Why risk is already visible to insurers — but not to homeowners • How small, hidden failure points lead to catastrophic loss • Why preparedness often stops at survival instead of recovery • What it means to understand how things actually fail • How visibility shifts decisions, priorities, and outcomes • Why recovery is becoming harder even after “smaller” disasters This episode is not about…

People in this episode

Hosts: Jason Perez, Jason “Pappy” Martin

Guest: Ben Gilliland

Topics covered

• risk visibility
• disaster preparedness
• recovery outcomes
• insurance
• community resilience
• decision making

Keywords

• preparedness
• disasters
• risk
• insurance
• homeowners
• recovery
• visibility
• failure points

Mentioned in this episode

Organizations: Future Proof Property Intelligence

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