#294 — Inside The Budget AI Tech Stack Running Our Whole Business
From Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching by Kate McKibbin
April 28, 2026 · 10 min
About this episode
Kate McKibbin reveals the budget-friendly AI tech stack that runs her business, HelloFunnels, detailing each tool and its cost.
You don't need a developer, a $10,000 custom build, or some fancy tech you can barely pronounce to actually use AI in your business properly. The full AI tech stack running our entire business at HelloFunnels is genuinely budget-friendly. No N8N. No extra computers running in the corner of an office. No mystery integrations that only a developer can touch. It is a small handful of tools (most of which you have probably already heard of), all talking to each other and quietly doing the work in the background. In this episode, Kate is cracking open the full AI tech stack we use to run HelloFunnels. Every single tool, every single cost, and exactly what each one is doing for us behind the scenes. If you've been hearing all the AI hype lately but assuming it needs a giant tech budget or a developer on retainer to make it actually work, this episode is for you. Inside the episode: The two versions of Claude we run (and the reason we actually use both) Why Airtable and ClickUp together make up our "business brain" The little tool quietly connecting everything (and only costs about $20 a month extra) The optional fifth tool that completely changed how we approach ads and…
People in this episode
Host: Kate McKibbin
Topics covered
- AI technology
- business tools
- budget-friendly solutions
- automation
- marketing strategies
Keywords
- AI tech stack
- business automation
- budget tools
- marketing
- Claude
- Airtable
- ClickUp
Mentioned in this episode
Organizations: HelloFunnels
Products: Claude, Airtable, ClickUp
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