The episode features a discussion on tennis gear with Lavie Sak, founder of ADV, focusing on product design and innovation.
This episode is a little different. I'm diving into tennis gear, everything except the racquet and shoes, with the founder of one of my favorite brands, ADV. I use their bags, dampeners, and even sweat bands. Lavie Sak has a tech background, plays tennis, and used to coach as well. We explore how his company lets players lead the design of its products. From dampeners to grips to their popular bags, ADV innovates as well as any company in tennis. Lavie shares the messy first prototype, the to...