Genevieve Schmitt Blazed Her Own Trail in the Motorcycle Industry

Genevieve Schmitt Blazed Her Own Trail in the Motorcycle Industry

January 7, 2026 · 55 min · Episode 60

About this episode

Genevieve Schmitt discusses her pioneering role in the motorcycle industry and her impact on women riders and moto content creation.

If you like watching riding vlogs, motorcycle reviews, or hey, even listening to a moto podcast, you have Genevieve Schmitt to thank for it. Genevieve has blazed her own trail for basically her entire career. From reporting on the seat of a motorcycle on the Speed Channel (and earning the title of first woman to do so) to founding Women Riders Now dot com back in the early 2000s - before most people even thought about launching a motorcycle website - and growing it to an audience reaching the hundreds of thousands, she’s led the charge in the industry for not just women in motorcycling, but for any moto-content creator.

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